Menu

Four powerful emarketing strategies

Marketing is about communicating your value proposition, not just to anyone who will listen, but more specifically to people who have a need that you fill. Using Internet tools and technologies for this task can allow you closer communication links with your target audience - segmenting your message to suit the audience in order to produce better results. This article introduces the top four ways in which Internet enabled forms of marketing should be used to spread your message.

1. Permission marketing with Email campaigns

Email marketing is hugely effective, trackable and well acceptedEmail marketing has become a mainstream, accepted method for communicating with your existing customer base. Additionally, many businesses collect email address through newsletter signup mechanisms. Gathering email addresses for your database doesn't need to be restricted to a newsletter sign-up though, customers who provide an email address and do not opt out should be added too.

Read more...

Top 7 tips for day-to-day SEO

There is a lot of good information around about optimising for search. There is a lot more long-winded and confusing information around. Here are 7 quick tips to enhance your search engine optimisation.

1Back linking.Top Tips for Search Engine Optimization Back links are when some other website links to yours. Search engines see them as a positive vote for your website, assuming you don't link back. Ask clients and/or suppliers to link to you. If you can, ask them to make the anchor text one of your key phrases too.

Read more...
Subscribe to this RSS feed

Enjoyed this post? Don't miss out! Connect up with us:            

Free assessment

Please type your full name.
Invalid domain name
Invalid email address.
Invalid Phone #
Invalid Captcha